PlayUp Limited, a leading digital sports betting and gaming platform in Australia and globally, announced has agreed to combine their businesses with IG Acquisition Corp. Following the completion of the transaction of the first quarter of 2023, PlayUp will now operate under the name PlayUp Limited, and its ordinary shares are expected to be traded on Nasdaq.

Daniel Simic (PlayUp) about cryptocurrency and blockchain in gambling ICE 2019 - YouTube

PlayUp

PlayUp has grown rapidly since its launch in 2014 and is currently one of the fastest-growing sports betting and gaming platforms in Australia, with over 400 employees across five countries. Its products have been developed to reflect consumer trends towards mobile-first environments and gamification while maintaining an unrivaled level of security and trustworthiness that only blockchain can provide. With PlayuP, players from different places in the world will get to enjoy fantasy football, slots, lottery, casino games, and more.

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PlayUp Goes Public

IG Acquisition Corp., an acquisition company that went public in 2020, is proud to combine business with PlayUp Limited (PlayUp), a leading digital sports betting and gaming platform in Australia and globally. This acquisition allows PlayUp to become a publicly traded company outside of Australia since it was restricted from doing so due to its ownership structure.

The combination aims to bring all types of betting products under one platform. IGAC appreciates that PlayUp is fully established in regulation and licensing, which is one reason it agreed to a partnership. The new chairman of the combined company will be Bradley Tusk. IGAC and PlayUp share a common vision for the future of online betting to know more click here.